✨ New Feature: Register “Interested Parties” Against a Specific Property

What’s new?

You can now link a person or group directly to a specific property as an “Interested Party” — without setting up a full property search.

This gives you a simple way to record clients who have a one-off interest, rather than those actively searching across the market.

🏡 How this helps estate agents

This is designed around a very common scenario:

• A client calls after a property is sold
• They say “If anything happens with that property in the future, let me know”
• But they don’t want alerts for other properties

✅ Previously, you had to:

• Create a search match → which could trigger unwanted alerts
• Or not record the interest at all → risking missed future opportunities

✅ Now, you can:

• Link them directly to that property as an Interested Party
• Keep their interest recorded clearly and accurately

💼 Key benefits for your business

1. Capture future sales opportunities

• Build a list of warm buyers tied to individual properties
• Be ready if a sale falls through or a similar opportunity arises

2. Reduce noise for clients

• No irrelevant property alerts
• Better client experience = stronger relationships

3. Keep your CRM clean and meaningful

• Avoid “forced” searches just to track interest
• Separate genuine searches from one-off interest

4. Improve team visibility

• Interested parties are visible on:
  • The property record
  • The group (client) record
• Everyone in the team can see who’s keen on what — instantly

🔍 What’s included

New option: Register Property Interest

• Added to Group Hub
• Quickly link or remove properties from a client’s record
  

New match visibility

• Interested Parties now show alongside traditional matches
• Access from both:
  • Property Matches
  • Group records

New filtering controls

Easily refine what you see with a new Match Type filter:

• Search criteria matches only
• Interested Parties only
• Or both combined

👉 This keeps workflows flexible and focused depending on the task

🔄 Smarter tracking without extra admin

• Interested Parties are handled within your existing matching views
• No need for duplicate processes or workarounds
• Existing search controls (pause/start) can still be used where needed

🚀 Why this matters

This update strengthens Dezrez as your complete end-to-end CRM:

• Track serious buyers AND passive interest
• Maximise future deal potential
• Deliver a smoother, more professional client experienc